About ADA

ADA is a data and artificial intelligence company that designs and executes integrated digital, analytics, and marketing solutions.

Operating across 10 markets in South and Southeast Asia, ADA partners with leading brands to drive their digital and data maturity, and achieve their business goals. We are anchored on the following main services:

Providing business insights, data enrichment, and advanced analytics

Understanding the consumer mindset and designing data-driven creative marketing strategies

Executing end-to-end digital marketing solutions for growth hacking, funnel optimisation, and goal optimisation

ADA complements its unique digital expertise with deep proprietary data of 375 Million consumers.

Meet Our Leaders

Srinivas Gattamneni

Chief Executive Officer

Anurag Gupta, COO of ADA

Anurag Gupta

Chief Operating Officer

Fariq Cader, CFO of ADA

Fariq Cader

Chief Financial Officer

10 Countries Across Asia

We are an organisation rapidly expanding across the Asian Region.
To find out more, click on the country office. closest to you.

A data expert leveraging digital analytics to derive actionable insights.

Using Data to Paint a Better Picture

Powered by more than bits and bytes (though there are plenty of those), we provide insights into who consumers are as individuals and a collective.

Find out how we delve deep into the data to find the real individuals within.

ADA in the News

Find our latest press releases as well as published articles all in one place.

Do you have something to ask us?

We would be happy to answer your questions.