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We use data, technology
& content to deliver the

future of marketing

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We are the largest independent
digital marketing agency
across South & Southeast Asia

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We disrupt by
breaking silos between
data, media and content

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Our Integrated Approach

Merged Analytics

We make successful audience targeting a reality on the strength of our data. We use 1st, 2nd & 3rd party data to segment and target audiences. Our tech...

Deep Media Integration

Our team of over 200+ people across Asia are specialists in digital, and focused on helping brands deliver optimum media spends across digital to meet ROI and...

Integrated Planning and Delivery

Our Agency Practice is structured to provide end-to-end solutions encompassing the best of media....

What makes
us different?

Ours is a story of disruption, growth, change and evolution. We are an integrated digital business that combines the best of data science, technology, creative & content, to disrupt marketing for brands and businesses across Asia....

Data Powered

We are the largest independent data powered digital marketing agency in the region; powered by our own DMP which combines ad exchange data, telco data and other third-party data. This helps us derive more than 200 attributes across 280 million consumers in the region, giving us capability to deliver razor-sharp media & creative planning, strategy and execution.

Breaking Silos
of Media & Creative

In the age of disruptive technologies, different ways of working are being created, where a siloed approach is an impediment to success. Our data first approach informs all our media and creative solutions helping us deliver content, context, and audience as a seamless single solution.

Breaking Silos
of Media & Creative

In the age of disruptive technologies, different ways of working are being created, where a siloed approach is an impediment to success. Our data first approach informs all our media and creative solutions helping us deliver content, context, and audience as a seamless single solution.

Automated Optimization

We automate routine campaign management and machine learning to optimise media spends and creative design. Artificial Intelligence and other future-forward technologies fuelled by data drives our automation process without a loss in quality, reducing error and wastage in the process.

Outcome Driven

In a fragmented digital world, there is an urgent need for digital to be accountable and deliver business outcomes. We deploy industry experts to deeply understand the customer journey, use sophisticated proprietary targeting and remarketing tools and use best in class dynamic creative delivery and testing systems to ensure we deliver risk-free, tangible outcomes to our clients.

Outcome Driven

In a fragmented digital world, there is an urgent need for digital to be accountable and deliver business outcomes. We deploy industry experts to deeply understand the customer journey, use sophisticated proprietary targeting and remarketing tools and use best in class dynamic creative delivery and testing systems to ensure we deliver risk-free, tangible outcomes to our clients.

Sample of Marketing Solutions
through Data, Content and Media

Travel

  • Traveler segmentation
  • Travel pattern analytics (route, frequency, type)

Electronics

  • Devices switchers
  • Market Share insights

Financial Services

  • Digital user acquisition
  • Branch visit matrix
  • Brand affinity
  • Scoring / validation

FMCG

  • Life stage prediction (Mothers, Milennials)
  • Under-penetrated reach
  • Future of TV
  • E-commerce integration

Automotive

  • Car showroom / Dealer visit analysis
  • Advocacy marketing
  • Online targeting

Telco

  • High value customers
  • Market Share insights
  • Dual-simmers
  • Demand planning

Oil & Gas

  • Convenience store shopper segmentation
  • Location-based targeting
  • Brand affinity

Retail

  • Location-based targeting
  • Shopper segmentation
  • Online to offline attribution
  • Store visit matrix

Leading the digital market one brand at a time.

We are the largest independent data-powered digital marketing agency in the region.

Partners

We are partnered with the largest brands in the region.

Locate us

Level 32, Axiata Tower, 9 Jalan Stesen Sentral 5,
Kuala Lumpur Sentral, 50470 Kuala Lumpur

Locate us

Level 32, Axiata Tower, 9 Jalan Stesen Sentral 5,
Kuala Lumpur Sentral, 50470 Kuala Lumpur