We make successful audience targeting a reality on the strength of our data. We use 1st, 2nd & 3rd party data to segment and target audiences. Our tech... We make successful audience targeting a reality on the strength of our data. We use 1st, 2nd & 3rd party data to segment and target audiences. Our tech platform is designed to drive transparency and efficiency in media buys and performance by tracking over 200 attributes (raw & derived) over 41 M unique devices (daily) and over 280Nm (monthly). We take the guesswork out of advertising through smart technology that ensure intelligence tags are added automatically to identify more effective data sets. Leveraging AI and machine learning, we can understand each consumer segment deeply and automate the crafting of tailored digital-first creatives at scale and speed. Our technology practice includes Intelligence Machine (IM) - an AI-powered media intelligence platform that tells you what videos to create for your social channels like YouTube.

Our team of over 200+ people across Asia are specialists in digital, and focused on helping brands deliver optimum media spends across digital to meet ROI and... Our team of over 200+ people across Asia are specialists in digital, and focused on helping brands deliver optimum media spends across digital to meet ROI and marketing goals. Leveraging our extensive network of publishers and platforms, we enable our clients to reach consumers at the right place and at the right time. Through partnerships with publishers like iflix, we have access to an extensive range of brand-safe premium inventory for advertisers to create highly targeted and efficient campaigns rooted in first-party and contextual data. Our strategy, planning and performance teams are focused on delivering on your KPIs. From campaign set up through optimisation, reporting, and insights, the team is dedicated to delivering on ROI for every campaign and translating strategic objectives into your best campaigns.

Our Agency Practice is structured to provide end-to-end solutions encompassing the best of media.... Our Agency Practice is structured to provide end-to-end solutions encompassing the best of media, creative and content. From campaign ideation, planning, strategy, execution and production to media planning and content development, our team combines creativity with technology and data science to deliver on business objectives and ROI targets. We bring creative, media and content strategies to life through a range of tools powered by data across all online and offline channels.