ADA – analytics.data.advertising

ADA is a data and artificial intelligence company that designs and executes integrated digital, analytics, and marketing solutions. Operating across 9 markets in South and Southeast Asia, ADA partners with leading brands to drive their digital and data maturity, and achieve their business goals.

Region’s Largest Outcome-Based
Digital Marketing & Data Consultancy

We bring the full service journey to the region’s leading brands and businesses.
From our inventory of data and insights, we help clients through these key services.

Analyse and Discover

ADA taps onto a multitude of signals, culling through vast data sets and resources to reveal what the numbers tell you about consumer behaviour.

audience-segmentation

Audience
Segmentation

 Video-Analytics-Social-Listening

Video Analytics
& Social Listening

customer-data-platform-cdp

Customer
Data Platform

customer-personas

Personas

Integrate and Understand

From competitor intel to interactive dashboards, our data scientists turn Big Data into actionable analytics, so you can make informed business decisions.

 Consumer-Market-Competitor-Insights

Consumer, Market,
Competitor Insights

 Location-planning

Location Planning

Business-Insights-Dashboards-data-visualisation

Business Insights
Dashboards

data-Consultation-customer-consumer-Analytics

Data Consultation
& Analytics

Execute and Deliver

We’ll help you design marketing and sales strategies founded on deep data-driven insights. Then execute for results through our end-to-end marketing services.

communication-Brand-Strategies

Communication
& Brand Strategy

digital-content-experience-design-ui-ux

Digital Content &
Experience Design

Media-Strategy

Media Strategy

Digital-Commerce-Strategy-ecommerce

Digital Commerce
Strategy

Act and Optimise

Take your business into the digital age, then keep building on each success with our optimisation tools and growth hacking strategies.

Business-Process-Improvement-optimisation

Business Process
Improvement

Media-Optimisation-media-execution-delivery

Media Optimisation
& Delivery

Content-production

Content Production
At Scale

Customer-Acquisition

Customer Acquisition

eCommerce-optimisation

E-Commerce
Optimisation
data-footprint
Data Footprint_Icons_Apps-consumer-digital-behaviour

400K
APPS to understand consumer digital behaviour

map-icon

1M
PLACES OF
INTEREST
to gather consumer
offline behaviour

media-icon

800M
VIDEO VIEWS

to derive consumer
consumption patterns

multimedia-icon

150M
sources to analyze
SOCIAL MEDIA use

Testimonials

yodoo digital advertisement campaign

“ADA is engaged, agile, and flexible. From our ability and willingness to learn together, we’ve come a long way. We are confident that our data-driven campaigns will yield even stronger results.”

Chow Tuck Mun, Head of Yoodo

logo_kalbe

“Thank you ADA for being our partner in implementing this CRM platform and helping us contact customers that we could not reach otherwise. With their help, we were able to significantly optimise operations, communications and other parts of the business. But most importantly we used technology and data to help people in need.

Erwin Suyanto, Creative Digital
Officer at PT Kalbe Farma, Tbk.

burger digital advertising campaign

“ADA’s ability to work with data in an agile and versatile manner takes most of the guesswork out of running a creative campaign. Instead of ‘gut feelings’ and abstract ideas, we worked with evidence-based strategies and processes and it’s no wonder our campaign achieved “best in class” in the Brand Lift survey. ADA’s ‘magic touch’ is really a science!”

Burger King (Thailand), Marketing Team

Transform Your Business and Marketing Efforts with Data-driven Analytics and Insights

Want to find out how ADA can help your business with digital marketing solutions? We’d love to hear from you!