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Media Centre

We have been around! Here are some of our news and articles that have been published around the web. For more information, do contact us directly at marketing@ada-asia.com

ada in the news

FrieslandCampina Indonesia picks ada for digital duties

Indonesia

FrieslandCampina Indonesia has picked Axiata Digital’s integrated digital marketing business, ada, for a period of two years covering data-driven digital media planning and implementation.

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With data, face your fears and do the basics

Malaysia

Getting your data in order reaps big rewards, but only if you accept the hard truths it can tell you about your marketing, Edmund Lee of Red Bull said at Re.Con Malaysia.

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Ada names head of analytics and consulting to develop tailored industry solutions

Malaysia

Axiata Digital’s integrated digital marketing business, analytics. data. advertising (ada), has appointed Vittorio Furlan (pictured) as head of analytics and consulting.

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Cooking with data

Indonesia

Data challenges when trying to craft winning recipes for digital-marketing success took centre stage at Re:Con Indonesia in Jakarta.

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Brands, hug a geek and get ready to sell

Phillipines

Plus, TV trouble, agency angst and other lessons learned from Re:Con Philippines in Manila.

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Data ownership critical to successful digital marketing

Thailand

Too many marketers have difficulty accessing the data they need, let alone understanding it, said panellist at Re:Con Thailand.

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Using data to drive human engagement

Thailand

Understanding customer preferences requires in-depth first- and third-party data to build detailed customer profiles, an investment which can drive returns.

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