Singapore

Welcome to

ADA in Singapore

Stick around a little longer to get to know us better.

Small but nimble, we pride ourselves to be the master chiongsters. We don’t just do data, media and creative, but also foosball, yacht parties, and a whole lot of life together. We’re also kiasu, which has worked very well for our formidable clients who hate to lose.

Summer Choo

Country Director, Singapore

advertising consultancy

With over 15 years’ in global MNCs and her own start-up agency, Summer has vast experience in business management and is an advocate for data and technology propelled solutions.

Case Studies

A Growth Spurt in Customer Acquisition | ClassPass Case Study | Singapore

How we generated a 50% increase in new sign-ups for ClassPass

Raising Funds During a Pandemic | Global NGO Case Study | Singapore

Find out how a global NGO managed to pivot to digital to raise funds this Ramadan during the COVID-19 pandemic while achieving one of the highest number of donations to date!

Breaking New Ground in Online-to-Offline (O2O) Attribution with XACT Insights | Banking Case Study | Singapore

How ADA helped a leading regional bank with a strong presence in Singapore translate and attribute its online marketing efforts to offline customer footfall.

News

Upskilling 101: Hyper-execution is the hottest skill to drive results extremely

Southeast Asia
Malaysia
Singapore
Thailand
Human Resource Online

Agency of the Year and MARKies Malaysia 2020 shortlist announced

Southeast Asia
Malaysia
Singapore
Thailand
Marketing Interactive

The Learning Revolution: How to Build, Upgrade and Scale Future-Fit Skills

Southeast Asia
Malaysia
Singapore
Thailand
Human Resource Online

ADA Has The Scoop On Millennials – 73% Have Kids Below 7!

Southeast Asia
Malaysia
Singapore
Thailand
Marketing In Asia

ADA Appointed As Digital Agency By Cosmoderm

Southeast Asia
Malaysia
Singapore
Thailand
Marketing In Asia

MIA 70 Rising Personalities On LinkedIn In Philippines You Should Follow In 2020

Southeast Asia
Malaysia
Singapore
Thailand
Marketing In Asia

COVID-19, Pertumbuhan Bisnis Dan Transformasi Digital

Southeast Asia
Malaysia
Singapore
Thailand
Marketing In Asia

ADA Dissects Social Media Trends in Asia

Southeast Asia
Malaysia
Singapore
Thailand
INDVSTRVS

Social Media Trends During COVID-19 and What They Mean for Brands in Asia

Southeast Asia
Malaysia
Singapore
Thailand
Branding In Asia

Social Media Trends During COVID-19 And What This Means For Brands In Asia

Southeast Asia
Malaysia
Singapore
Thailand
Marketing In Asia

APPIES winner 2020 showcase: Do good with Boost this Ramadan

Southeast Asia
Malaysia
Singapore
Thailand
Marketing Magazine

Planning Your Marketing In Uncertain Times

The Coronavirus (COVID-19) outbreak threatens Southeast Asia’s travel and retail industries. We deep dived into our data and were surprised with what we found.

ADA And Branderz Communications Announce Merger

Southeast Asia
Malaysia
Singapore
Thailand
Marketing In Asia

See What Brands Malaysians Loved This Raya Season

Southeast Asia
Malaysia
Singapore
Thailand
Marketing Magazine – Weekender

Axiata Digital’s ADA merges with creative agency Branderz in Cambodia

Southeast Asia
Malaysia
Singapore
Thailand
Marketing In Asia

Malaysia’s Best Marketing Campaigns

Southeast Asia
Malaysia
Singapore
Thailand
Marketing Magazine – Weekender

Be APPIE, the results are out! Malaysia’s Best Marketing Campaigns

Southeast Asia
Malaysia
Singapore
Thailand
Marketing Magazine

Raya Tetap Raya, Buat Baik Dengan Boost

Southeast Asia
Malaysia
Singapore
Thailand
Marketing In Asia

Boost shines spotlight on unity during Raya amidst unique times

Southeast Asia
Malaysia
Singapore
Thailand
Marketing Interactive

Best Practices for Brand Building during COVID-19

In these times, marketing doesn’t carry on as normal. However, this doesn’t mean that you pull the plug as well – you must continue to invest in your brand.

Brands spread April Fools’ cheer: Did you fall for it?

Southeast Asia
Malaysia
Singapore
Thailand
Marketing Interactive

COVID-19 Brand Strategies Marketers Can Learn from the Philippines

The Coronavirus (COVID-19) outbreak threatens Southeast Asia’s travel and retail industries. We deep dived into our data and were surprised with what we found.

Flexiwork to the fore

Singapore
The Business Times

Weathering a tornado of change

Singapore
The Business Times

4 Data-Driven Strategies for Southeast Asian Marketers | Covid-19

The Coronavirus (COVID-19) outbreak threatens Southeast Asia’s travel and retail industries. We deep dived into our data and were surprised with what we found.

Breaking New Ground in Online-to-Offline (O2O) Attribution with XACT Insights | Banking Case Study | Singapore

How ADA helped a leading regional bank with a strong presence in Singapore translate and attribute its online marketing efforts to offline customer footfall.

ADA Appointed as ClassPass’ Digital Agency

ADA proving strengths in consumer insights and performance marketing.

Thought Leadership

Singapore

112 Robinson Road, #10-01
Singapore 068902