In a world where almost everything is digital, there are those who are still not fully connected.
For some, it could be lack of access to mobile internet; for others, it’s accessibility of devices; and for most, it’s just far too complicated.
Reach helps to keep things simple through something everyone is adept to using – SMS (short message service).
If you’re thinking, “But recurring SMSes will be quite costly” – then you are correct.
Fortunately, there’s USSD (Unstructured Supplementary Service Data), which uses just mobile signal and does not require mobile data or cost the user anything, except a bit of their time.
Reach is available in Indonesia, Sri Lanka, and Bangladesh.
Read our case study to find out how we helped Kalbe bridge the digital gap in Indonesia.