Case Studies

Breaking New Ground in Online-to-Offline (O2O) Attribution with XACT Insights – Banking Case Study

How ADA helped a leading regional bank with a strong presence in Singapore translate and attribute its online marketing efforts to offline customer footfall.

Localisation Matters – Burger King Case Study

A case study on how we helped Burger King Thailand’s amplify its local message with a creative ad – produced with its hyper-specific audience in mind.

Reaching Foreign Workers with Data – Nano Case Study

How do you target foreign workers that make up 15% of the working population when more than half are undocumented.

Bridging the Digital Gap – Kalbe Case Study

A case study on how we reached out to non-digitally savvy cancer patients and grow Kalbe’s revenue by 30% through digital transformation.

17x Increase in Gross Transaction Value (GTV) | Boost e-Wallet Case Study | Malaysia

A case study on how agile adaptation with data-driven insights helped Boost grow over 400% in a predominantly cash society.

350 Credit Card Sign Ups in Less than a Month | Banking Case Study | Thailand

Data made the difference. The bank needed new credit card users – we got them that and more.

Disrupting Giants – The Yoodo Case Study

Yoodo had recently launched as Malaysia’s first and only fully digital telco provider.

#MostHappening 11.11 – Malaysia Airlines Case Study

Malaysia Airlines achieved 2.5X increase in ticket revenue from the 11.11 online shopping day phenomenon.