Indonesia in focus:

DIGITAL CONFERENCE

ADA’s Indonesia in Focus: Digital Conference is a half-day conference exploring everything you need to know about data and technology, and how it can help your business transform digitally. There are several sessions focusing on different topics and challenge, feel free to pick the ones that best suit your needs.

WATCH PUBLISHED SESSIONS ON-DEMAND

Keynote: What a Next-Level Digital Strategy Needs in 2022

The three things brands should have in their 2022 marketing strategy: a full-funnel customer journey blueprint, marketing automation tool investment, and digital realms preparation.

presented by

Suraj Gerard Sivaprasad

Managing Director, ADA in Indonesia

How to Transform your CX with WhatsApp Chatbots

Customer expectations have changed. They now expect instant response from business at a moment’s notice. This session will show you how chatbots can help you serve customers more efficiently to deliver a better customer experience, build brand loyalty, and ultimately drive business outcomes. 

Moderated by

Januar Wismoyo

Country Director, Customer Engagement Solutions, ADA in Indonesia

Presented by

Ramesh Kumareson

Head, Customer Engagement Solutions, ADA

Leveraging Data to Unlock Impactful Results

Distilling insights from big data can be daunting, but it can help you make better decisions for your business. Explore how the use of data can drive meaningful business results for you.

Moderated by

Aldi Poli

Director, Business Insights, ADA in Indonesia

Presented by

Sarah Yuzaidi

Senior Business Consultant, Business Insights, ADA

Sustain Your eCommerce Momentum and Drive Sales All Year Long

The online buying behavioural shift has contributed to the tremendous growth of eCommerce, more so with the attractive Mega Sales campaigns. Learn more with Lazada Indonesia as we discuss the winning strategies and ways to sustain your mega sales momentum throughout the year

Moderated by

Ram Sanjiv

Key Account Director, eCommerce, ADA

Presented by

Astrid Utari

Head of Marketing Solutions, Lazada Indonesia

Win Ramadan 2022 with an Omnichannel Strategy

Marketing Technology (MarTech) offers a range of software and tools to help businesses optimise and automate marketing efforts across various channels to achieve their business objectives. Find out how MarTech can help you win big this upcoming Ramadan in this session.

Moderated by

Faradi Bachri

Country Director, Marketing Services, ADA in Indonesia

Presented by

Aldila Septiadi

Lead Consultant, Marketing Technology Practice, ADA in Indonesia

Wrap-up: Tips to Thrive in 2022 with Data and Technology​

Our leaders will share key takeaways and discuss how brands can up their digital game with data and technology. 

Speakers

Suraj Gerard Sivaprasad

Managing Director, ADA in Indonesia

Faradi Bachri

Country Director, Marketing Services, ADA in Indonesia

Januar Wismoyo

Country Director, Customer Engagement Solutions, ADA in Indonesia

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