We optimise brands’ presence and marketing performance on marketplaces and brand-owned eCommerce sites to deliver real business outcomes.
Managing every facet of your online sales can be challenging. Businesses constantly need to drive traffic, manage customer experience, optimise conversions, create content that engages, and so on.
We provide a comprehensive solution that takes care of all of that for you by using what you have to make it better.
Not sure if your eCommerce store is fully optimised? Are you struggling with conversions on marketplaces? Let our experts assist with and validate your eCommerce strategies so you can multiply conversions.
The perfect online store starts with a solid eCommerce strategy. Your eCommerce strategy should cover all bases from choosing the right online platform to delivering spectacular customer service. Leave it to our team to build your eCommerce success blueprint.
Own a fully customised web store with a stand-alone brand.com. From store build to web integration and customer service – we manage brands’ end-to-end processes so they can focus on things that matter.
Topping product pages on competitive marketplaces isn’t an easy feat. How do brands keep their top spot on search pages? We get brands to the top spot when they leverage on high-intention traffic on leading eCommerce marketplaces, including Lazada and Shopee.
Operations could make or break an eCommerce store and subsequently, brand reputation. ADA clients trust our experts to implement ‘The Perfect Online Store’ framework for eCommerce success beyond 5 star ratings.
Increase customer loyalty when you deliver great customer service. With responsive live chats, we make sure your store shoppers are delighted and satisfied, from discovering your store to after-sales reviews.
Scale to the top of product pages when high-intent consumers search for your products. With the combination of targeted keywords and appealing visuals, boost your product visibility with Channel SEO.
Cut through the marketplace noise and create demand for products with Channel Advertising. We boost brand presence and place brands in front of shoppers who are already looking for their products.
ADA digital shelf is a unique and powerful technology that analyses millions of pages across different channels. With an automated process, competitive analysis is more accurate and in real-time. Identify and take advantage of growth opportunities as they happen.
Keeping your physical inventory in order and stocks updated in real-time as products are being shipped require a full warehouse performance strategy. Leave the heavy lifting to ADA.
On top of everything else, speed of shipment and user experience during delivery can be a powerful differentiation between online brands. ADA establishes shipping and delivery strategies for brands so their eCommerce process is well-oiled until the final consumer touchpoint.
Simon is a visionary and skilled at cultivating leadership.
As the Chief of eCommerce Enablement, Simon’s foray into eCommerce started over a decade ago in SEA. One of his stints include a role as a Senior Vice President and Group Head on On-site Traffic Strategy, along with other C-level positions in Lazada.
Prior to eCommerce, Simon gained more than 10 years of sales and marketing experience in the FMCG industry with Colgate Palmolive and Reckitt Benckiser across Australia, Europe and Southeast Asia. His extensive experience living and working in multiple cities have brought about multiple perspectives and varying ways of thinking.
Before the merger with ADA, Simon was the CEO of Awake Asia and he was able to spearhead the geographical expansion of the company into multiple countries, including Indonesia, Philippines, Malaysia, Singapore and Thailand. Now with ADA, he is dedicated to bring forth the same energy and commitment to provide brands with data-driven, AI-enabled eCommerce solutions today and into the future.
Over the weekends, Simon can be seen cycling or running around Singapore. His longest ride pre-covid involved a 200km round trip to Malaysia for a Laksa.