COVID-19 has affected the behaviour of the Indonesian consumer.
Sales teams are under pressure to meet sales targets, yet you can’t do business the usual way.
You can no longer afford to waste resources chasing bad leads.
It’s time to try an entirely new approach to lead generation — a process that starts with understanding how your Indonesian consumer’s behaviour has changed, and ends with results.
Imagine if you could generate solid business outcomes – like credit card sign-ups, app registrations, approved loan applications, and beyond.
RESULTS
Outcome
Deliverables agreed based on your business objectives
Cost Modelling
Perform a cost-per-acquisition audit to provide a cost outcome proposal
Campaign
Acquire customers via multi-channel campaign (or as we like to call it: Performance Marketing on steroids)
Reporting
Reporting on audience insights, creative optimisation, learnings & recommendations
How ADA’s Customer Acquisition Model Works For You
With an pay-per-outcome pricing model, you get to choose the outcome — successful loan applications, purchase of a luxury vehicle, down payment of a college student’s first-year fees, app registrations, or whatever works for your business.
Agree with us on the price you’re willing to pay for this outcome, so that your digital investment gives you results.
Then leave the rest to us.
Hear About It From Our Expert
Faraz Khan, ADA’s Regional Head of Customer Acquisition, tell us more.
Outcome
Deliverables agreed based on your business objectives
Cost Modelling
Perform a cost-per-acquisition audit to provide a cost outcome proposal
Campaign
Acquire customers via multi-channel campaign (or as we like to call it: Performance Marketing on steroids)
Reporting
Reporting on audience insights, creative optimisation, learnings & recommendations
Frequently Asked Questions
I don’t have a budget to invest in marketing. I just need to close my sales target. What should I do?
We hear you! With our customer acquisition model, you only pay us when we deliver an outcome that you want. Which means, that we help you achieve your sales target, without upfront investment fees that may or may not deliver results.
Find out how a global NGO managed to pivot to digital to raise funds this Ramadan during the COVID-1...
How mobile marketing helped to gather over 50,000 reviews during a hassle-free product sampling exer...
How we generated a 50% increase in new sign-ups for ClassPass
Sales success is all about who-you-know. How will investing in digital marketing help me?
In a Bain & Company 2020 study buying patterns of 8,600 consumers in six Southeast Asian countries, they found that while 47% of consumers decreased offline purchases, 30% increased their online spending. The truth is that you can’t afford not to invest in digital marketing and online channels because that’s where your consumer is spending time. When done well, digital marketing can bring in genuine leads to Sales, so they can spend their time closing leads who are most likely to convert into customers. In these difficult times, you don’t want to waste time and resources on bad leads.
Learn how an international luxury skincare brand in Thailand pivot from 80% offline sales to achievi...
How mobile marketing helped to gather over 50,000 reviews during a hassle-free product sampling exer...
Find out how a global NGO managed to pivot to digital to raise funds this Ramadan during the COVID-1...
People aren’t buying during these difficult times. And I’m not getting any new leads. Can you solve my problem?
It’s a common assumption that pipelines have dried up. But according to our own analysis of brands and clients since COVID-19 struck, we’ve seen that consumers in some industries are still going to spend. For example, our analysis of the banking and insurance industry (found that customer interest in credit cards increased as a result of the pandemic, while all other areas (insurance, loans, deposits) were relatively stable. You just have to know where to find these leads – and that’s where we come in!
Learn how an international luxury skincare brand in Thailand pivot from 80% offline sales to achievi...
4 key consumer insights retailers need to know as we approach a very different year-end sale season.
How we generated a 50% increase in new sign-ups for ClassPass
Make ADA’s Customer Acquisition Model Work for Your Business
If you would like to try out our “pay-per-outcome” approach to digital advertising, feel free to get in touch with our customer acquisition expert.
ADA in Indonesia
Frequently Asked Questions
I don’t have a budget to invest in marketing. I just need to close my sales target. What should I do?
We hear you! With our customer acquisition model, you only pay us when we deliver an outcome that you want. Which means, that we help you achieve your sales target, without upfront investment fees that may or may not deliver results.
4 key consumer insights retailers need to know as we approach a very different year-end sale season.
How mobile marketing helped to gather over 50,000 reviews during a hassle-free product sampling exer...
Learn how an international luxury skincare brand in Thailand pivot from 80% offline sales to achievi...
Sales success is all about who-you-know. How will investing in digital marketing help me?
In a Bain & Company 2020 study buying patterns of 8,600 consumers in six Southeast Asian countries, they found that while 47% of consumers decreased offline purchases, 30% increased their online spending. The truth is that you can’t afford not to invest in digital marketing and online channels because that’s where your consumer is spending time. When done well, digital marketing can bring in genuine leads to Sales, so they can spend their time closing leads who are most likely to convert into customers. In these difficult times, you don’t want to waste time and resources on bad leads.
Find out how a global NGO managed to pivot to digital to raise funds this Ramadan during the COVID-1...
How mobile marketing helped to gather over 50,000 reviews during a hassle-free product sampling exer...
4 key consumer insights retailers need to know as we approach a very different year-end sale season.
People aren’t buying during these difficult times. And I’m not getting any new leads. Can you solve my problem?
It’s a common assumption that pipelines have dried up. But according to our own analysis of brands and clients since COVID-19 struck, we’ve seen that consumers in some industries are still going to spend. For example, our analysis of the banking and insurance industry (found that customer interest in credit cards increased as a result of the pandemic, while all other areas (insurance, loans, deposits) were relatively stable. You just have to know where to find these leads – and that’s where we come in!
How mobile marketing helped to gather over 50,000 reviews during a hassle-free product sampling exer...
How we generated a 50% increase in new sign-ups for ClassPass
4 key consumer insights retailers need to know as we approach a very different year-end sale season.
Make ADA’s Customer Acquisition Model Work for Your Business
If you would like to try out our “pay-per-outcome” approach to digital advertising, feel free to get in touch with our customer acquisition expert.
ADA in Indonesia
Case Studies – How we’ve helped Indonesian brands achieve their business outcomes
Introducing ADA’s cost-per-outcome model where you only pay for tangible results.
How a startling insight helped us create 16% uplift in purchase intent for a dairy based product for toddlers in Indonesia.
Reclaiming Starbucks’ position of being the leading brand for coffee in Jakarta.
Instant rewards can increase customer propensity to spend by 68%. Samsung used this to sell over 330,000 tablets.
Leveraging on SMS to sell 4 Million cups of Pop Mie for Indofood through gamification.
How we acquired 58% above the set target of verified leads for AXA Mandiri’s insurance services through SMS marketing.
Sebuah studi kasus tentang Kalbe menjangkau pasien kanker yang tidak paham digital dan meningkatkan pelanggan yang kembali sebesar 40% dengan kampanye pemasaran berbasis data.
How ADA helped a leading regional bank with a strong presence in Singapore translate and attribute its online marketing efforts to offline customer footfall.
A case study on how agile adaptation with data-driven insights helped Boost grow over 400% in a predominantly cash society.
Data made the difference. The bank needed new credit card users – we got them that and more.
Learn how an international luxury skincare brand in Thailand pivot from 80% offline sales to achievi...
Find out how a global NGO managed to pivot to digital to raise funds this Ramadan during the COVID-1...
How mobile marketing helped to gather over 50,000 reviews during a hassle-free product sampling exer...
