There is a lot of noise surrounding the 2019 novel coronavirus also known as COVID-19, with over 20,000 videos generated on the subject and counting. As a video creator or a brand looking to create content and run digital marketing around the subject, how do you stand out amidst the clutter and fake news?
Using Video Analytics and Creation Engine by ADA, we uncovered these 4 video analytics trends that can shape your video creation on the viral (pun intended!) subject.
- The coronavirus is not new
- Explanation videos by the layperson work better than official statements
- There is a regional inequality in the spread of information
- You can cut through the clutter if you keep it simple … but be wary of fake news
If you want to learn more about how to create videos that cut through the clutter and give you bang for your buck, find out more about Video Analytics and Creation Engine. In the meantime, get your hands on a FREE demo of Video Analytics and Creation Engine: