After an unexpected 2020, how will brands and marketers navigate the post-pandemic recovery in 2021 and beyond? Find out with our new dashboard.
Find out from ADA’s panel of directors how brands can utilise data to empower growth and revolutionise business through Marketing Technologies and many more!
Find out how a Customer Data Platform can help businesses integrate millions of data points to orchestrate personalised engagement across channels.
Find out from our industry experts ways to amplify your brand presence as competition grows rapidly in the eCommerce space.
The pressure to create a steady stream of quality content is higher than ever. But the faster you move, the easier it is to stumble. We hate to see bad content happen to good brands, so today we’re sharing our fixes for the worst. However, going viral is only half the success. Failing to generate positive conversion rate results could spell disaster.
Is your shopping cart abandonment looking a bit high? Low checkout rates getting you down? Why not take a free audit of your eCommerce store.
Awake Asia Merges with ADA to Unleash End-to-End eCommerce Across 10 Countries Awake Asia integrates eCommerce enablement operations with ADA Merger brings integrated brand, media, and eCommerce services to 10 markets in South and Southeast Asia with over 150 dedicated eCommerce specialists Merged eCommerce practice taps into USD 100B opportunity across Southeast Asia ADA launches […]
Cookie-less world bring concern to most marketers. Being depended on cookies for delivering targeted campaigns, understanding the consumer behaviour, building a market segmentation, and creating the right message, cookie-less world perceived as the end of the digital marketing era. Here, we will share our point of view in how to embrace the future, as well as sharing some tips on how to prepare the 2020 digital marketing plan.
ADA Announces Strategic Investment of USD 60 million from SoftBank Corp. ADA receives USD 60 million investment from SoftBank Corp. SoftBank Corp. as a strategic investor will form business alliance to make ADA the core of its digital and data marketing arm in Southeast Asia New investment will be used to enhance ADA’s data and […]
Demystifying Data’ aims to empower marketers with the knowledge of identifying gaps in sparse and unorganised data sets. Join ADA’s motley crew of data scientists, Darren Chong & Karyna Yoong, as they uncover and demystify data to better plot your business and marketing strategies in today’s digital world.
It is now a month after March 8th. The fanfare around International Women’s Day by brands and corporations has markedly dimmed, and chatter around the topic has significantly reduced.
Personalise web and app user engagement with revolutionary AI-powered segments and marketing technology. Increase revenue, enhance customer experience, and reduce customer churn.