ADA Received 14 Awards at the Mob-Ex Awards 2021

Singapore, 20th Oct. 2021 – ADA has received a total of 14 awards in various categories at the Mob-Ex Awards 2021, which took place virtually via the organiser’s website. 

Mob-Ex Awards is the region’s top mobile marketing awards programme that rewards the most innovative and forward thinking mobile marketers in the marketing industry across South Asia, Southeast Asia, and ANZ regions.

Judged by an independent panel comprised of senior, client-side marketers, and mobile experts with vast experience in the mobile platform, marketers have the chance to compete across a grand total of 38 categories for a shot at the coveted Best in Show titles (for Agencies and Brands respectively).

List of award received by ADA for Mob-Ex Awards 2021:

GOLD Award • Best Use of KOLs
🥇 Refoods (Olam International): Collective Power of Small Actions

GOLD Award • Industry Specific Use of Mobile – Government, Utility, and Services
🥇 Yoodo: You Do It Better

SILVER Award • Industry Specific Use of Mobile – Insurance Services
🥈 AIA: Share the Love

SILVER Award • Industry Specific Use of Mobile – Food & Beverage
🥈 Saladstop!: GoodFoodHood

SILVER Award • Best Location-Based Marketing
🥈 Robinson Department Store: PAYDAY

SILVER Award • Best Direct to Consumer Campaign
🥈 Oppo (Jie Business): Find X3 Launch

BRONZE Award • Best Direct to Consumer Campaign
🥉 Cigna: Health Tech Game Changer with Data

BRONZE Award • Best Insights-Driven Mobile Campaign
🥉 ILO: Better Factories Cambodia – “Su Su Together”, COVID Awareness Campaign

BRONZE Award • Industry Specific Use of Mobile – Banking Services
🥉 BCA Indonesia: BCA Expoversary Online 2021

BRONZE Award • Best Launch/Relaunch
🥉 Saladstop!: The Good Food Mobile Retail Revolution in the COVID-19 Crisis

BRONZE Award • Best Location-Based Marketing
🥉 PETRONAS: Love Local & PETRONAS Primax 97 with Pro-Race Launch

BRONZE Award • Best Use of Display Advertising
🥉 BCA Indonesia: BCA Expoversary Online 2021

BRONZE Award • Industry Specific Use of Mobile – Gaming & eSports
🥉 Yoodo: Telco for Gamers

BRONZE Award • Industry Specific Use of Mobile – Insurance Services
🥉 Cigna: Health Tech Game Changer with Data


To find out more about the award winners for Mob-Ex Awards 2021, visit the award results page 
HERE.

Congratulations to the team and here’s to more wins next year!

About ADA

ADA is a data and artificial intelligence company that designs and executes integrated digital, analytics, and marketing solutions. Operating across 10 markets in South and Southeast Asia, ADA partners with leading brands to drive their digital and data maturity, and achieve their business goals. We are anchored on the following main services:

  • Providing business insights, data enrichment, and advanced analytics
  • Understanding the consumer mindset and designing data-driven creative marketing strategies
  • Executing end-to-end digital marketing solutions for growth hacking, funnel optimisation, and goal optimisation

ADA complements its unique digital expertise with deep proprietary data of 375 Million consumers.