ADA for Marketing | Consumer insights

Understanding customer's behaviours

Leverage data and insights for data-driven business decisions. 

Optimise business performance via insights

We help you to understand people and set your business up for success.

Location-based tracking of customer profile

Improve marketing strategies and grow your business by identifying your business hotspots, consumer lifestyles, and behaviours. Know who, what, when, and where your target audiences are for your business strategy planning.

  • Location Planner
  • Consumer Profiler
  • Device Insights
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Deeper understanding of your customers

We collect data from multiple sources and platforms so you can have a comprehensive view of your target audience.

  • IFA Enrichment
  • Data Consulting & Visualization
  • Audience Segmentation / XACT
  • Data Provisioning

Robust credit scoring models for faster decision-making

Our telco-powered credit scoring solution helps accelerate decision-making on loan application approval in real-time.

  • Credit Scoring
  • Telco Intelligence

Accelerate your eCommerce growth with actionable insights & analytics

Access to advanced eCommerce intelligence tool with ADA Digital Shelf.

  • Drive your strategies & actions through data-driven insights​
  • Monitor your brand performance across countries​
  • Experience connected eCommerce analytics​
  • Built for experts & novices​

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Our award-winning work

Amorepacific Reaps eCommerce Success With Digital Strategy

When the pandemic struck, lockdowns forced the retail industry into a decline. Amorepacific pivoted to online sales in Southeast Asia. They turned to ADA to build a strong digital presence, persuasive creative assets, and promotional messages. The campaigns recorded a ROAS of 1,078% for Sulwhasoo SG and 635% for Laneige MY.

Global NGO Successfully Raises Fund During the Pandemic via Consumer Insights and Creative Content

A global NGO wished to run a Ramadan fundraising campaign to raise funds towards the plight of refugees. Unfortunately, their campaign coincided with the peak of COVID-19. ADA turned things around through insights, influence of personalities, and storytelling. Overall donations exceeded target by 37%.

Robi increased conversions by 124% with paid search

Robi was losing Web Revenue due to the massive development of Mobile Apps market and Mobile Financial Services. ADA helped optimise ad activities through contextual communication, remarketing campaign, and automation. Conversion rate increased by 124% as a result.


ADA for Marketing

Award-winning digital experts committed to business results

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See how it works for you